Allegiant launches loyalty programme for leisure travellers

    Allegiant Travel Company launched (19-Aug-2021) a non credit card loyalty programme, Allways Rewards. It is the first airline loyalty programme designed specifically for leisure travellers and will enable customers to earn and redeem points without restrictions, blackout dates or mileage tracking. In addition to opportunities to redeem points for flights, lodging and rental cars, the programme leverages other Allegiant partnerships including sports and live music event tickets. [more – original PR]

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