releases findings on Canadian Travellers interests and barriers to sustainable travel

21 April, 2019 released (17-Apr-2019) Canadian interests and barriers to sustainable travel. Key highlights include:

  • Almost 48% of Canadian travellers believe people need make sustainable travel choices to ensure protection of the environment;
  • Most common barriers towards sustainable travel include:
    • 42% do not know how to make travel more sustainable;
    • 36% do not see options to travel more sustainably;
    • 44% cannot afford extra expenditure of sustainable travel;
  • 74% of 46-55 year olds believe most strongly that more sustainability when travelling is needed, followed by millennials at 71%;
  • 70% of Canadian travellers intend stay at least once in an eco friendly or green accommodation when looking at the year ahead. [more - original PR]