LATAM deploys A350 on Sao Paulo-Lisbon service to address load factor exceeding 85%

5 February, 2020

LATAM Airlines Brazil deployed A350 on daily Sao Paulo Guarulhos-Lisbon service effective 04-Feb-2020 (Jornal Economico, 04-Feb-2020). The route is reportedly LATAM Airlines Brazil's most profitable route to Europe. LATAM sales manager Spain and Portugal Cinthia Louza stated: "This is a route in which we have always had a load factor above 85%... Our great challenge will be to maintain a high load factor also in the premium cabin, where we want to maintain the current 30% load without upgrades or last minute auctions". The considers launching a second frequency on the route but it will depend on the addition of other A350 as "we have to offer a consistent product".