oOh!media unveils full Qantas lounge domestic upgrade

oOh!media, in conjunction with Qantas Airways, introduced (13-Mar-2023) new digital advertising screens at all Qantas domestic lounges and foyers across Australia. The lounge assets have also received a refreshed content platform to engage and inform premium passengers with high-quality news, sport, travel, and luxury lifestyle content to connect with travellers in long dwell environments. With domestic travelling booming and returning to near pre coronavirus levels, oOh! has completed the upgrade of more than 75 assets with LED screens, offering best in market digital assets and integrated advertising tailored to the interior and aesthetics of each individual Qantas lounge. With curated content from The Australian, as well as live flight, weather and gate information, advertisers have the unique and category exclusive opportunity to engage for over 40 minutes with Qantas' most premium customers during a lounge visit. Coverage includes lounge foyers and inside Sydney, Melbourne, Brisbane, Adelaide, Perth and Canberra Qantas Club, Business and private lounges, as well as inflight entertainment video opportunities onboard all Qantas jets. Inflight entertainment video can also be segmented to target economy, business, and first class customers domestically and internationally. [more - original PR]