Tourism Australia partners with major airlines to target India market

22 May, 2017

Tourism Australia released the second phase of its Great Australian Airfare Sale 2.0 initiative (Financial Express, 22-May-2017). The campaign is in partnership with eight leading carriers including Air India, Air Asia, Cathay Pacific, Malaysia Airlines, Qantas, Scoot, Singapore Airlines and Thai Airways, and is designed to boost tourism from India to Australia. Tourism Australia country manager India & Gulf Nishant Kashikar said Tourism Australia will continue to partner and work closely with airline partners to accelerate market demand and create more enticing opportunities encouraging Indians to visit Australia.