Big Data

‘We don’t become creepy or we don’t become a stalker’ – Delta’s CEO is taking a cautious approach to mining customer data

There’s regular discussion about how airlines can learn from Amazon by leveraging data to predict customer behaviour, but while Delta Air Lines believes it can

The price of our privacy… that’s almost GBP185 million to British Airways

We often hear the words “data is the new oil” from conference speakers and industry whitepapers. While this is seemingly become truer by the day,

‘AI’ increasingly becomes the norm in North America as airlines innovate with artificial intelligence

In North America, airlines are increasingly touting their applications of Artificial Intelligence (AI), and their commitment to strengthening the expansion of AI throughout their business.

Turning aircraft into retail shops in the sky – gategroup delivers a Black Swan moment 

A new disruptive alliance between gategroup member gatetretail and predictive analytics technology provider Black Swan will provide airline passengers with “unprecedented airline shopping choices for

Data – who provides it, who collects it and who actually knows how to use it?

Data has become about a lot more than collecting information that your own customers provide you. Every step we take, every move we make is

The FFP Trinity: data, loot and loyalty, but how can you use data to generate revenue?

Ever since Air Canada first floated the concept of combining loyalty with using the frequent flyer programme (FFP) entity as a revenue centre in its

Rolls-Royce outlines a vision for the future with its digitally driven IntelligentEngine

Rolls-Royce has used this week’s Singapore Airshow in the heart of the booming Asian aviation market to launch its pioneering IntelligentEngine vision, a future based

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