fastjet chief commercial officer Sylvain Bosc, speaking at AviaDev Africa 2018, said (13-Jun-2018) the low cost model in Africa require a pan-African approach if it is to be successful. "It's very difficult to achieve low costs in Africa. You are not really a LCC when you are flying a 50 seat Embraer ERJ-145 that is a high cost aircraft per seat. We are trying to stimulate the market with a low fare rather than low cost offering". He added that a LCC strategy in a single country is a "risky investment and a difficult business," and added: "If you want a LCC to work in Africa it has to be a pan-African operation to protect you from the market shocks of individual countries".
fastjet CCO: ‘It’s very difficult to achieve low costs in Africa’
13 June, 2018