Travelport Rich Content and Branding merchandising platform TTV up 13% in 1Q2018

11 May, 2018

Travelport CEO Gordon Wilson reported the company is moving to its 'Rich Content and Branding' merchandising platform to offer "more creative ways to sell" demanded by airlines (Skift, 10-May-2018). 260 airlines and 40 online travel agencies use the platform and accumulated USD23 billion in total transaction volume (TTV) in 1Q2018, up 13% year-on-year. Mr Wilson said "a large piece" of the increase was due to airline upsells to higher fare families, as well as from ancillary products and services.