Wheels Up announces new corporate member programme for SME customers

Wheels Up announced (31-Oct-2023) its new corporate member programme 'Up for Business', launching 01-Nov-2023. The programme is designed to support SMEs that spend at least USD250,000 in private travel services by providing tailored pricing, discounts and benefits over an 18 month contract term. The programme is available to clients for a US250,000 or USD300,000 deposit, depending on the size of the company, and is expected to enable increased fleet utilisation during low-demand weekdays and improve profitability. Wheels Up EVP of global sales Robert Bourrier stated: "We see an opportunity to deliver a tailored product to members rather than a one-size-fits all offering, while capturing the operational and financial benefits of a balanced fleet utilisation throughout the week". [more - original PR]